The Power of Packaging: Sappi's 'The Standard 7' Showcases how to Unlock Brand Potential and Drive Sales
In today’s fast-paced market, first impressions are everything. Investing in creative and impactful print communications isn’t just smart, it’s essential.continue readingdownload
Make Waves with the Right Paper Finish
Cougar®, available from Ariva, is used to demonstrate how paper finish can enhance the impact and tactile experience of your printed piece.continue readingdownload
Navigating the Paper Trail with Cougar®
Print has proven efficacy, particularly in tandem with digital efforts, so understanding how to use it will help you navigate the shifting currents of marketing with confidence.continue readingdownload
Taking Your Message Outdoors
Communicating visually outdoors can be challenging with so many mediums and applications available; not to mention the challenges with the weather and ensuring safety in public spaces.continue readingdownload
Augment Your Toolkit by Embracing AR
How can paper become an extended version of the real world? The Answer: through technology, enabled by virtual visuals, sounds, or other sensory stimuli. Put simply, through augmented or virtual reality. continue readingdownload
3 Innovative Ways to Use QR Codes
Not one single trend has experienced a surge during the pandemic as much as QR codes. Once a laughing matter, QR codes rose from the untapped depths of the marketing toolkit and have made their way to the forefront of modern business strategies for many. continue readingdownload
Guidebook for Talking to Your Customers About Digital Printing
Learning how to effectively communicate your strengths and benefits to potential customers is one of the best skills to learn and there are a few tips that can make your education that much easier.continue readingdownload
Choosing the Right Paper and Print Process
Materials speak, materials communicate – are your materials on-message? The paper and process(es) you choose says a lot.continue readingdownload
Improving Safety and Efficiency with Water-Activated Tape
Some research and anecdotal evidence has shown that using water-activated tape (WAT), also referred to as kraft paper or brown paper tape is superior to plastic pressure sensitive tape when it comes to work safety, efficiency and more. continue readingdownload
Adding Value to Print Projects
If beauty is in the eye of the beholder, printers have a unique opportunity to amplify what is beautiful about ink on paper by paying careful attention to a few critical components which are unique to printing as a medium.continue readingdownload
The Importance of Swatchbooks
I’ve seen it happen time and again. A designer works on a print project and gets all the way through to the final stages of quoting only to find out the paper they designed the entire piece around doesn’t actually exist. continue readingdownload
Distracted Driving Inside and Outside the Warehouse
As technology with cell phones and mobile devices evolve, so does the risk of vehicle accidents whether they are on the road or in the warehouse.continue readingdownload
Magnetizing Made Simple
Why magnetize digital magnetic stock for sheet-fed equipment but not wide format inkjet equipment? It’s a fair question. continue readingdownload
The Prerequisites to Handling and Avoiding Complaints
In the production of printed products there are many variables that enter the equation. It goes without saying that trouble will occur from time-to-time, and it is not a matter of how, it’s a matter of when.continue readingdownload
Printing On Synthetics – How To Avoid Disappointment
Have you ever been less than impressed by the outcome of digitally printable synthetic substrates? If so, you’re not alone. continue readingdownload
